Matthew Olson is a lifelong whitetail hunter, outdoorsman, Army officer, and founder of RackLog. After years of managing trail cameras, hunting multiple properties, and studying deer behavior, he created RackLog to help hunters turn their data into results.
RackLog combines trail camera photos, hunt history, weather, habitat data, and mapping tools to build a personalized hunting strategy that adapts daily to changing conditions. The platform also features trophy scoring, deer history tracking, and genetic potential analysis to help hunters better understand the bucks on their property and make more informed decisions in the field.
Built by hunters, for hunters, RackLog’s mission is simple: help hunters spend less time guessing and more time hunting with confidence.
